Carbon Calculator Launched for Industry Suppliers
Rooted in Science.
In our rapidly changing world, studios are examining the whole value chain and demanding action. More and more organisations are declaring Scope 3 as part of their decarbonisation strategies. Roots, our new carbon calculator, interprets what that means for SMEs’ net zero plans.
Virtual Production is Reducing Costs
– and it’s reducing carbon footprints too.
Virtual production can be described as “a combination of physical foregrounds and computer generated backgrounds which when viewed from camera creates one seamless visual environment.” While the technology is not exactly new, this type of production blew up during the pandemic when companies were unable to shoot on location. Though this ability has resumed, virtual production has continued to gain popularity, with productions such as the Star Wars spin-off ‘The Mandalorian’ and Warner Bros’ ‘The Batman’ opting to use it.